1. I really enjoy the simplicity of the site, It lets the images breath and keeps itself from being convoluted.
2.The way the side navigation is aligned on the left side feel very formal, because it's the way you would naturally read a book.
3. The hand drawn nature of the the side nav. is pleasing to the eye. It has a way of making the site seem more organic and less robotic.
4. The humor/ tounge and cheek nature of the site is what makes the site from being boring. Finding the right mixed will be challenging to say the least.